
A.M. Edition for Feb. 1. Four years ago, Coca-Cola, Visa and Procter & Gamble loudly promoted their sponsorship of the Winter Olympics.Ā Now, sponsors of the coming Beijing Games are keeping a lower profile. WSJās Stu Woo explains why that is, and why other coming international competitions present a similar challenge. Luke Vargas hosts.
Morning News: Beijing Olympics Advertisers, Commodity Price Rise
